Red Bulls Inspirational Marketing

Comments

I really like this video, it has some cool aspects to it, and it is definitely an originial topic.

The action and movement of the piece is compelling. It's a bit hard visually to see the screen activity for the segments of browsing and setting up the clips, which makes it tough to tell what the added twists might be in the search windows or other typing. A bit more work there might be helpful for extending the clips with more critique or a larger angle. I still feel like this piece would be stronger if--along with the compelling clips--it articulated more critical questions or explored some larger concerns.